GoBright Customer Case: ROC Gilde main hall

Know how your campus is actually used

From lecture hall to study desk: GoBright makes building use visible, and gives students and staff a campus that simply works.

One platform for booking rooms and workspaces, welcoming visitors, screen communication and wayfinding; fed by real-time occupancy and utilisation data from sensors and from the WiFi network you already have.

The Challenge

Your buildings are fuller on paper than in practice

Timetables are full. Lecture halls are half empty. Institutions build, renovate and lease additional space based on assumptions, while nobody knows precisely which rooms are structurally underused.

The pattern doesn’t match most people’s expectations. Students don’t arrive in one morning wave; campus attendance builds through to around midday. And the same Tuesday–Thursday rhythm reported in offices shows up in education too: those two days are consistently busier than the rest of the week, even though teaching schedules are spread evenly across it.

There are two likely drivers. Lecturers are more often on campus on Tuesdays and Thursdays because that’s when meetings are scheduled, and students come in to see them. Attendance also dips on Mondays after the weekend and on Fridays after Thursday-night activities.

The result: two days where space is tight, three where it goes spare, and a timetabling process that has no visibility of any of it. Institutions that do have this pattern in view make better decisions: on estate strategy, on timetabling, on cleaning schedules, on sustainability targets. None of this needs a large IoT project. It starts with measuring what’s already happening.

GoBright’s WiFi occupancy measurement solution using existing infrastructure: Modern workplace visible activity across desks and meeting rooms.

THE SOLUTION IN THREE LAYERS

  1. Measure; see what’s actually happening. GoBright WiFi Occupancy measures usage across your whole campus through the managed WiFi infrastructure already in place. No extra hardware, no cabling, no sensors to maintain. First reports are typically available within about a week of connecting. GoBright Sensors add precision at room and desk level, exactly where you need it. The combination is deliberate: WiFi gives building-wide visibility at low cost; sensors add accuracy where it matters. Together, they cost considerably less than fitting an entire campus with sensors.
  1. Manage; give people control over the space. Booking meeting, project and teaching rooms. Booking study and workspaces via app, portal, floor plan or Outlook. Visitors who register themselves. Screens showing the right information at the right time. Wayfinding that gets people to the right room in an unfamiliar building.
  1. Decide; build the evidence for your estate strategy. GoBright Analytics turns all this data into dashboards and reports: peak moments, no-shows, underused rooms, trends by building, by user group and by period. Exportable, and connectable to your own BI environment.
GoBright wifi occupancy heatmap laptop mockup

GOBRIGHT WIFI OCCUPANCY

Building-wide visibility, without adding a single sensor

Your campus already has a fine-grained measurement network: the WiFi network. GoBright WiFi Occupancy uses the Location Based Services of managed WiFi platforms such as Cisco and HPE Aruba, and others.

What it gives you

  • Utilisation by zone, floor, building and campus; real-time and historical.
  • Patterns by user group; course, faculty, staff, students, guests. Always reported at group level.
  • Automated reports that flag peak moments and structurally empty rooms, on the schedule you set.
  • Occupancy rate and utilisation rate as two separate measures — is the space in use, and how intensively is that capacity actually used? Two different questions, and answering both leads to better decisions.
  • Directly scalable adding a building is a configuration change, not a rollout project.
GoBright WiFi occupancy measurement solution

Measurement, data & insights

Counting presence is first part, next is understanding what the presence means is where the value sits. This is where our solution goes further than most WiFi-based measurement systems: it connects the measurement to your timetable, your organisation and your bookings.

Timetable against reality

We match measured occupancy against your timetable automatically, every day; real-time and historical, by course and by room. You see not just that a lecture hall was half empty, but which activity was scheduled and what group size was expected. That lets timetablers plan more precisely: smaller rooms where attendance consistently falls short, less overflow into external space at peak times.

Return frequency by group

How often does a group actually come to campus?
Return frequency differs by programme, by cohort, by year of study; not just by building or floor. That’s the metric that underpins estate decisions: how many places, for whom, on which day.

Groups you define yourself

Multiple labels can sit against each person measured, so someone can fall into several groups at once; course and cohort and location. You analyse along the dimensions your institution actually uses, without reconfiguring the measurement itself.

WiFi, sensors and bookings, brought together

WiFi measures the whole building, including corridors, the restaurant and study areas; places nobody puts sensors. Sensors add the detail WiFi can’t provide. We bring both into a single data model and connect booking data to it, so no-shows and the gap between booked and used become visible.

No lock-in to your network supplier

The solution works across multiple managed WiFi platforms. You choose your network on its own merits and keep your occupancy measurement regardless.

Privacy by design

No personally identifiable data is shown or stored. Measurements are group-based, identifiers are pseudonymised, and minimum thresholds per zone are set by you; your data protection officer sets the standard, not us. Monitoring individual staff or students is not possible by design, not by configuration.

GoBright wifi occupancy graph laptop mockup SQUARE White BG

Everything in one place, on one data model

Module What it does
GoBright Room Booking Book meeting, discussion and project rooms via portal, app, floor plan or Outlook, including services and catering
GoBright Desk Booking Book study and workspaces, with an interactive floor plan, recurring bookings and team bookings
GoBright Visitor Management Pre-registration, QR check-in and automatic notification to the host. GDPR-compliant
GoBright Digital Signage Campus information, timetable changes and messages, managed centrally, including on screens already installed
GoBright Mapping & Wayfinding Real-time interactive floor plan: where’s the room, where’s my colleague, what’s free?
GoBright Parking Space Management Reserve parking spaces, linked to room and desk bookings
GoBright Analytics Dashboards and reports on usage, trends and no-shows
GoBright Issue Reporting Report problems with rooms and workspaces directly from the interface to the service desk

Take what you need now and add more later, without reimplementation and without losing data you’ve already collected.

HARDWARE

Technology that stays out of people's way

The Interact

Interactive room and desk panel for booking and viewing status at the space itself, with memory for sit-stand desks.

The Connect

The Connect is a unique piece of hardware that can be built into any desk. The Connect has a glass top, and is water-resistant.

The Glow

See at a glance whether a workspace is free.

The Power Control Plug

Powers the workspace only on check-in. Lower energy use, more accurate data.

Room and desk sensors

Wireless or wired, plug-and-play, wall, ceiling or desk mounted.

Room panels and displays

Certified screens for in-room signage, wayfinding and mapping.

Auto updated

Firmware updates are delivered over the air. Status, connectivity and battery level are visible remotely in the management environment, with an alert before anything fails.
INTEGRATIONS
GoBright - Microsoft Integrations - Microsoft logo symbol

Microsoft Integrations

GoBright has invested in ways to enrich your Microsoft Teams environment.
Read more
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Microsoft Outlook

Search for a meeting room based on your preferences, reserve catering, extra room services, and manage your attendees directly with GoBright Room Booking.
Read more
Microsoft Outlook logo no background

Microsoft Outlook

Search for a meeting room based on your preferences, reserve catering, extra room services, and manage your attendees directly with GoBright Room Booking.
Read more
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Microsoft Teams

The Microsoft Teams integration gives users the full GoBright experience within the Microsoft Teams environment.
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Microsoft Places

GoBright’s integration adds value to Microsoft Places with additional functionality, providing powerful tools to optimise workplace management.
Read more
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Microsoft Entra ID / Azure AD

Ensure an environment in which all (personal) data is safe and secure.
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Google Workspace

With the Google Workspace integration, all meeting data is synchronised between your Google calendar and the GoBright platform.
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TOPdesk

Create better insight into the use of your meeting spaces with GoBright's information in your TOPdesk environment.
Read more

Works with what you already have

Microsoft: Teams, Outlook, Places, Microsoft Teams Rooms, Entra ID (SSO), Power BI. Google Workspace: full calendar sync. TOPdesk: tickets raised directly into your existing service management. SURFconext — single sign-on via SAML 2.0, so students and staff log in with the institutional account they already hold. SCIM for user provisioning. Lockers, access control and digital signage players via certified integrations.

Beyond that...

Open, documented APIs. Booking, sensor and occupancy data can be read and connected to your timetabling system, your estate information system, your building management system or your own BI environment. Your data stays yours, which makes switching later a choice rather than a problem.

IMPLEMENTATION AND SUPPORT

From intake to go-live, and reachable after that.

Delivered by a partner near you.

GoBright works entirely through a network of certified partners. Delivery, installation and day-to-day support are handled by one of our resellers, ideally the one already supplying your institution, so existing contracts, contacts and service desk routes stay in place. Where that’s not an option, we select a reseller in your region, so installation and on-site service stay quick to arrange.

GoBright B.V. remains your contracting party throughout, and stays responsible for the product and the service. Escalation to GoBright is always available, and if a partner is no longer able to support you, we transfer to another certified reseller without requiring a new procurement process.

Click here to see the full partner network

How a project runs

  1. Intake: buildings, room types, WiFi environment, identity provider, and your reporting needs.
  2. Implementation plan: including sensor placement recommendations.
  3. Setup: tenant, SSO connection, buildings, floor plans, permissions and reports.
  4. Rollout: activate the WiFi connection, install sensors and panels.
  5. Acceptance testing: against criteria agreed in advance; measurement data is validated before you rely on it.
  6. Training and go-live: administrators, key users and end users.
GoBright - Guiding Princples - What makes us unique?

SECURITY AND PRIVACY

Public sector values aren’t an afterthought

  • Certified: ISO 27001 (information security) and ISO 9001 (quality management) since 2019, and ISO 14001 (environmental management) since spring 2026.
  • Hosted within the EEA: exclusively with Microsoft and Amazon, on servers within the European Economic Area. No storage or processing outside it.
  • Or not in the cloud at all: depending on the solution chosen, it can also run on-premise in your own environment, or be hosted in the SURF data centre.
  • GDPR-compliant, using the SURF Model Processing Agreement 4.0.
  • Privacy by design in every measurement: group-level, pseudonymised, no identifiable personal data.
  • Secure access: SSO via SURFconext or Entra ID, roles and permissions on a least-privilege basis, MFA on administrator access, encryption at rest and in transit.
  • Transparent on exit: full data export in open formats (CSV, JSON) and via the API, with a deletion statement afterwards.

SUSTAINABILITY

Measuring smarter means using less

A campus covered in sensors isn’t automatically a sustainable one. By measuring building-wide through the WiFi network already in place, and only adding sensors where precision is genuinely needed, you save on materials, batteries, installation and maintenance.

On top of that: screens already installed take on a second purpose, workspaces only draw mains power once someone checks in, and rooms that are structurally empty can be scaled back, repurposed or released with evidence behind the decision. Cleaning and catering can follow actual use rather than a fixed schedule.

Fewer square metres, less energy, less waste; and figures behind each of those claims.

This isn’t a loose promise. GoBright has held ISO 14001 certification for environmental management since spring 2026. An external auditor periodically checks that our environmental management system genuinely works, including the environmental aspects of procurement, hardware and logistics. That makes our sustainability claims verifiable, and usable in your own procurement sustainability reporting.

GoBright Customer Case: Thomas More WiFi occupancy measurement

"Decisive, short lines of communication, and a genuine understanding of the subject matter."

Fontys University of Applied Sciences

Experience on higher education campuses

GoBright Customer Case: Thomas More WiFi occupancy measurement
  • Occupancy Insights: Real-time and historical WiFi-based utilisation data across 26 buildings in 7 cities.
  • Automated reporting: Actual usage compared against the timetable automatically, every night. Trend analysis: Short-, medium- and long-term usage trends tracked across 60 different programmes.
View complete case
  • Smart Workplaces in education
  • Smarter space usage ~ 50% fewer desks
  • Real usage data behind every decision
View complete case
GoBright - Polimi Graduate School of Management - Case Story - Education - Digital Signage
  • Challenge: allow space management and inform teachers and students
View complete case
Customer Case Aston University
  • Challenge: enabling staff and students to work more efficiently and embrace a truly agile campus environment.
  • Solution: Enabling instant bookings, automatic room releases, and clear insights to optimise campus spaces efficiently.
View complete case

PROCUREMENT VIA SURF

Available through the DAS Smart Campus

GoBright B.V. is a Dutch supplier headquartered in Alblasserdam, and is admitted to the SURF Dynamic Purchasing System Smart Campus hardware & software solutions under category 1 (sensors), category 2 (sensors, support and software — end to end) and category 3 (software only).

That means participating institutions can procure lawfully through a mini-competition within the DAS, on SURF terms and using the Model Processing Agreement as the basis. You choose whether to take a full end-to-end solution or software or sensors alone, and whether the software runs as SaaS, on-premise in your own environment, or in the SURF data centre.

Questions about a tender, or would a no-obligation exploratory conversation help first? Get in touch.

let’s make your workplace
smarter, together

Reach out to Chris

our CCO

  • Call +31 (0)88-2626126
GoBright - Team Members - Sales - Commercial Director Chris

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